Online carpet and flooring retailers generally tend to offer a better price than the standard retail rate for similar carpets found on the high street. What?s more, they can afford to consistently beat the prices for carpeting and underlay offered by bricks and mortar businesses without cutting back on the quality of the goods they offer, which is helping them grow their market share in comparison to the high street carpet stores.
The fundamental reason for their ability to offer cheaper products is their lowering operating costs compared to their high street counterparts. Online retailers usually don?t need to attribute costs towards running a shop: rent, rates, electricity, wages ? it all costs money, which must be passed on to the consumer. However, in the online retail setting the only expense the retailer has to bear besides the minimal costs of running his website are the costs of his own time, marketing and storage for the carpeting he sells. This means that he has a lower overhead cost which can enable him to reduce the price offered to the customer without sacrificing his margin. In fact, in the majority of cases online retailers enjoy a more significant margin that their offline counterparts, despite offering the same goods at a cheaper price.
Of course if you opt to buy online you might also want to consider the cost of postage when calculating the total cost to you, along with any warranties that have been factored in to the arrangement and the processes for returning any flawed or inferior quality items. In order to compare prices, it?s important that you compare like for like in order to ensure that you can more accurately pinpoint whether the better deal is with the online or offline retailer.
